ENDURANCE WARRANTY - Brand Building Video

OVERVIEW

Endurance Warranty came to us with the hopes of building an identifiable brand in a largely unrecognizable landscape. Aftermarket warranties don't exactly scream excitement, so we had to grab the viewer's attention before offering a value proposition.

MY ROLE

I came up with the preliminary game show concept, co-wrote the script, and developed all the social and digital ad copy that ran with it.

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